A cutting-edge website for the most visionary nautical brand

Founded by Luca Bassani in 1994, Wally has always paid particular attention to the design and innovation of its motorboats and sailboats

PROJECT: WEBSITE, APP & DIGITAL MARKETING

PROJECT: WEBSITE, APP & DIGITAL MARKETING

With a collaboration lasting more than 15 years, Engitel took care of creating the new and fully responsive version of the Wally website. This new website is characterized by high-definition photo galleries that are rich in details, respecting the attention to detail and design characteristic of the Monegasque brand. The website also includes a news section that allows the user to locate information based on their interests.

The website is gives ample space to the Wally Class, the largest superyacht fleet in the world, protagonist of four regattas during the season. It is also possible from the same website pages to follow the regattas live, with information on the fleet, calendars, boat performances, results of individual tests and event rankings.

The collaboration between Engitel and Wally is not only limited to the website but also involves social media management (Facebook and Instagram), including promotional campaigns on their social media pages

Global leader in nautical innovation, Wally has always focused on design and attention to details. The company even won twice (2004 and 2008) the Compasso d'oro, the oldest and most prestigious industrial design award in the world. In 2019, Wally became part of Ferretti Group.

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